Product Innovation or Process Innovation?
Mark Lemuel M
2 replies
:This contrasts developing new and improved products to capture market share (product innovation) versus enhancing internal processes to improve efficiency and reduce costs (process innovation).
which is the best in the long run?
Replies
Dedew@dedew16
Both are important in the long run. Product innovation helps capture market share and stay competitive, while process innovation improves efficiency and reduces costs. Ideally, a balance of both drives growth and sustainability
Share
those are two different things, if the product can be seen by the customer