Marketing & Social Media Updates of August 2022
Jaskaran| Marketing
2 replies
#Tiktok:
* Tiktok partners with Ticketmaster to make ticket selling within the app possible.
* TikTok working on a new feature to improve search capabilities in the app!
* Tiktok focuses on transparency, you can see why you are seeing this Ad with new feature.
* TikTok launches new shopping Ads to improve E-commerce Integrations!
* Tiktok working on ability to share Tiktok Stories to Instagram and Facebook. A Game Changing feature!
* TikTok is testing a nearby feed to display you more local content.
* TikTok is informing creators / users who added their videos to favourites.
# Instagram:
* Instagram expands NFTs Platform to 100 Countries, making in-app NFTs accessible.
* Instagram is getting rid of their Affiliate program for creators. They launched the feature last year!
* Instagram shares how it recommends content to users on home page in a recent blogpost.
* Breakout: Instagram tracks users via their in-app browsers and Facebook too.
* Instagram Adds 3 New Reels Feature including New Sticker, IG-FB cross posting and FB reels Insights.
* You can Schedule your reels in Creator Studio from now.
* Instagram tightens default content settings for teens.
* Instagram is now allowing you to share content through QR codes.
* Instagram isn’t giving up on full-screen feed, App is developing an option full screen feed.
#Google:
* Google shows new snippet for Quoted Searches.
* Google Ads editor & API now supports Discovery Ads, Plus new audience insights.
* Google Adds Asian Owned Business attribute for Business Profiles.
* Google Adds Content guidelines for Bloggers and Businesses.
* Google no longer recommends using dynamic rendering for Google Search.
* Google Search Image Preview Overlay Now Fully Live in Web.
* Google Featured Snippet Call-out False Premises, MUM & more.
* Google to launch August 2022 Product Reviews Update in coming weeks.
* Google Ads API Version 11.1 is out now.
* Google Search Console Coverage Report New source & Unsubmitted Pages.
* Google “helpful content” algorithm update started rolling out on Thursday.
* Google Adsense FLEDGE API testing delayed until September.
* Google Performance Max Self-Upgrade tool for Local Campaigns is now available.
* Google Search Console to remove International Targeting Report.
* Google Display & Video 360 launches New Custom bidding Options.
#Meta:
* Facebook to end live-shopping on 1st October.
* Meta is testing a twitch-like platform called super.
* Messenger is getting end-to-end encryption and more new features.
* 3 New privacy changes coming to WhatsApp.
* Meta expands Automated Ad Optimisation Options via “Meta Advantage” Program.
* WhatsApp has a native app on Window that works standalone.
* Facebook will disable new political ads a week before US midterm elections.
* Facebook is adding new Customer support Division to Handle User Queries.
* WhatsApp’s Community Feature is live for beta users.
* Meta reaches $37.5 Million settlement in location tracking lawsuit.
#Twitter:
* Twitter launches location spotlight feature in Twitter Bio for Small Businesses.
* Twitter tests tweet per month feature keeping count of your tweets publicly.
* Twitter launches a new Initiative program for student athletes to monetise their content.
* Elon musk sells $6.9 billion in Tesla Shares to prepare for the twitter trial.
* Twitter tests a special tag to highlight phone number-verified accounts.
* Twitter is developing a reply filter to better Twitter experience.
* Twitter Debuts Twitter Pixel and new Conversions API.
* Twitter is facing new content moderation issues with Twitter Shops.
* Twitter is officially bringing Podcasts to its platform.
* Twitter Is testing new professional Account Options, Including Updated link buttons and shopping tools.
* Twitter is testing new Tweets format called “Tweet Tiles”.
#LinkedIn:
* LinkedIn tests new Human curated discover feed.
* LinkedIn is launching Link sticker on posts and it’s looking amazing.
* LinkedIn announces new features coming to the platform this week for visual content growth.
* LinkedIn restructures global events marketing team.
* LinkedIn is working on new prompts for recruiters and candidates.
* LinkedIn Improves it’s In-app Search Engine for better search results.
* LinkedIn rolls out option to pin comments in reply chains.
#YouTube:
* YouTube is working on zoom into videos feature now.
* YouTube Launches Updated Editing UI to help Creators move into shorts, also new analytics feature are here.
* YouTube launched Tiktok-like “Reply to a comment with Video” Feature.
* YouTube Adds New prompts for shorts content, New insights into channel recommendations.
* YouTube Shorts will start adding watermarks to downloaded Videos.
* YouTube Announces new Targeting options for CTV Campaigns, Improved CTV buying Tools.
* YouTube Expands Access to Audience Behaviour Insights, Adds New Creative Tools for Community Posts.
* YouTube launches a dedicated page for podcasts.
#Pinterest:
* Pinterest Posts 9% increase in Revenue in Q2.
* Pinterest has a new app called “Shuffle” for photo-editing but it’s invite only on iOS now.
* Pinterest Launches new Board Sticker to help derive more traffic.
* Pinterest Launched New Streamlined In-app purchase process for Shopify Merchants.
* Pinterest Appoints Meta’s Stacy Malone as VP of Global Business Marketing.
#Snapchat:
* Snapchat officially introduces “family Center” A parental control feature.
* Snapchat Premium launched in India and it’s cheaper than ever.
* Snapchat tests In-stream e-commerce with New product stickers for Snap.
* Snapchat launches new paid features and hits more than 1 million paying users for Snapchat plus.
#Reddit:
* Reddit launches new developer portal to give third-party apps And bots boost.
* Reddit partners with Crypto Exchange FTX to help users manage community points.
* Reddit is giving away free collectible avatars to it’s best users.
#Marketing:
* Microsoft announces automotive Ads, Aussie network expansions and 7 other updates.
* Clubhouse is planning their comeback and it’s dividing into houses.
* Wix Integrates Google URL Inspection API.
* Microsoft Bing Adds Coupon Codes to Shopping Searches.
* DuckDuckGo promising more transparency blocking Microsoft Ad Scripts.
* Shopify adds collaboration tools to connect Brands with Creators.
* Apple is expanding Ads on IPhones and IPads.
* BeReal now have 10 Million Daily Active Users.
* Bing tests people also Ask feature in Carousel UX.
* Twitch will now let partners stream on YouTube and Facebook.
Thanks for reading. You can [subscribe here](https://jaskaransaini.com/thesocialjuice/) to receive marketing updates on weekly basis. Launching in October on Product Hunt!
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FALAK SHER | phlaunchchecklist.com
Product Hunt Launch Checklist
Excellent curation
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