LinkedIn vs. Twitter: which one do you prefer for your launch strategy?
Alessio Boost Software Agency
37 replies
Replies
Lauren Meyer@laurenemailgeek
We've found much more traction with B2B on LinkedIn than Twitter.
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@laurenemailgeek I'm seeing the same today, during our launch
WorkHub
In our case, it's LinkedIn!
Same, Iām more focused on LinkedIn because of customers. Same as you, Iād say.
But just love X ā extremely supportive community and very easy to share things and get feedback
@anliamets I feel Twitter has a different vibe :)
I personally think LinkedIn has a better organic reach plus it's a better medium if your product is B2B.
According to statistics, LinkedIn has a much higher conversion rate. So I'm for LinkedIn.
TheSprkl
I'm also wondering! Thanks for the nice question Alessio! I didn't use actively my social accounts before so it's really hard to understand now which one would be better. And what is your choice here?
TheSprkl
@alessio_mavica main objective is to spread the word about the product to as many people as possible. and for sure is to receive feedback and generate sales
@oxana_ivanova I think you have to choose what is better for your goal.
What's your goal, Oxana?
YourGPT
Both are good . You need to understand the working strategy
and what type of audience you are connected with.
For B2B launches, LinkedIn has been my go-to.
Klever Suite
In our case, we're prioritizing both.
On Twitter and LinkedIn, we definitely see both of our B2B audiences there, which is the target of our launch. But again, it's not about choosing one or the other, just be where your target users are, and make sure you're capturing their hearts with your content really well!
@alishawidianti double work. So hard!
Kudos!
Modelize.ai 1.0 - AI workflows
I don't like twitter, the algorithm is not good. I prefer meta/google ads, TikTok and Linkedin.
@crystal_j why do you think the algorithm is not good?
I feel the same, but I would like to understand your point of view
Scade.pro
LinkedIn
Lancepilot
For my launch strategy, I lean towards LinkedIn. Its professional environment seems better suited for reaching potential clients or collaborators.
I prefer LinkedIn.
I personally use more LinkedIn because I'm launching a B2B SaaS.
But probably Twitter is more for B2C.
@alessio_mavica yeah I was going to say it depends on the target of your product
Twitter or X is a good option, but our primary focus will be LinkedIn.
VenturePals
Hmmm, I think it's a mixture of both for us!
CRTVE HUB
I use both. Linkedin is my main focus. Twitter/X just because there's a large design community I want to be a part of.
@martynasawy so, twitter is more personal?
CRTVE HUB
@alessio_mavica Yeah, more laid-back I would say.
Bluedot
@russ_halilov of course there's some nuance so it's not always Twitter B2C or Linkedin B2B.
Totally agree with your addition!
Comment Deleted
@sharon_owens I still have to understand it :)