Is it still required to give the product for free to get users in 2022?

Inovies
4 replies
we created couple of seo tools for keyword analysis and prediction analysis. Do we need to release those tools to the market for free for couple of years to acquire users?

Replies

Ng Fang Kiang
Yes. Even if it is free, it is difficult to acquire users. Without having a free plan, you might need lots of budget.
Atul Ghorpade
There always should be limited free tools. It gives users and they can take subscription after some time.
Talia Bender
We have found that providing free tools garners a good following. However, now that our open-source product has become quite popular, we are now tackling the challenge of converting free users to paid :)
William Wildridge
It helps to get users to the 'Aha Moment' much quicker and for more users.