Influencer marketing for B2B?
Saad Basir
2 replies
Does influencer marketing exist for a B2B SaaS product? If yes,
1) Where do you find the right influencers
2) How do you approach them?
Replies
Nico Spijker@nicolaas_spijker
Bash
Quite a few on Twitter and LinkedIn.
Best to engage with them for a while before approaching, see what you have in common and how you could bring value to their audience, not just sell.
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