How we got 10,000+ visitors to our startup using lead magnets 🚀
Karthik Tatikonda
16 replies
I and @nithin_jawahar decided to build LaunchPedia at the start of this year.
We knew that SEO and social media (our social media following is not big) will take time to show the results.
So here's what we did instead to get traffic in the first 3-4 months.
We built Lead Magnets 🧲
🤔But what are lead magnets?
Lead Magnets are digital products (an ebook or guide or a Template) that you build and distribute for free to attract your target audience towards your website.
We built 3 lead magnets for LaunchPedia, One each month:
1) Reddit Launch Ebook
2) Product Hunt Launch Guide
3) Places to Promote a Startup Directory
Here's how we used these lead magnets to bring traffic of over 10,000 visitors to LaunchPedia:
🚨Launched On Product Hunt:
We got over 4,300+ visitors to our website by launching on product hunt.
We created a launch page for each of our lead magnets, promoted the launch for a week and then launched it on Product Hunt. Apart from the traffic, we also got 100+ signups to our newsletter from each of our launch.
🌏 Shared it on Reddit & online forums:
We got 5,600+ visitors from sharing on online communities and subreddits.
We repurposed the content of our ebook into a comprehensive blog post and shared the link to it on Reddit. Since it was completely free, full of value and had no bs, the lead magnets got picked up on Reddit without any bans or takedowns and brought traffic to LaunchPedia.
📫 Grew our email list:
We got 500+ new email subscribers in less than 1 week by offering our lead magnets as free downloadable file on our website.
Website visitors needed to submit their email addresses to get access to our free lead magnets. And we added these lead magnet forms to the exit intent of our website as well as on our blog pages.
🔥Social Media Giveaway:
We got 100 downloads for our lead magnet in less than 24 hours by doing social media giveaway.
We achieved this by doing a giveaway for our Reddit ebook on Twitter and Linkedin to whoever comments and retweets our posts.
By doing the 4 steps mentioned above,
We were able to bring 10,000+ traffic to LaunchPedia, plug our products & monetize our website without waiting for SEO to kick in or burning our money on paid ads.
Since this lead magnet strategy worked for us to bring traffic to LaunchPedia,
We wanted to offer this as a service to other startup founders as well.
That's why this week we've decided to launch GrowthChefs 🚀
GrowthChefs is a done-for-you service for startup founders,
Where we'll Analyse your Product or SaaS & build a highly converting lead magnet for your startup.
If you are a startup founder looking to grow your traffic & get more users for your startup organically, Book a free consultation call with us today 👇
https://growthchefs.co/
Replies
Arbaaz@arbaazio
Making Today
thanks for sharing
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Launchboard
Growthchefs looks really precise & targeted.
Wish you all the best @karthik_tatikonda @nithin_jawahar
Amazing content! Thanks for sharing it.
Thank you for sharing.
Fitmap App
Thanks for sharing. This will definitely help us in our launch.
Great insights!
Check out your resources and they were so good! Thanks for sharing!
Thank you for sharing! 🔥
Glad to hear that!