How to prepare for the conference? Are you planning to go to any upcoming?
Business Marketing with Nika
19 replies
You may prefer to mingle offline and create business partnerships at events. 🤝
Yesterday I wrote an article on Substack and what to do before/during the conference
(I left the link in the comments).
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I would list the following:
– Announcing exhibition details – dates, booths, map guide
– Communicating your participation on social media and inside the event app
– Preparing physical prospects – unified branded clothing, roll-ups, banners, business cards, company merch for attendees
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What activities do you do when you prepare for one?
Are there any conferences you want to attend soon?
Replies
Karthik Tatikonda@karthik_tatikonda
LaunchPedia
I haven't been to any conferences lately.
what are the conferences you attended recently?
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Truva
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Its been a year i have joined any conference.
Truva
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@busmark_w_nika when i moved to germany i attened a event (the fourth Digital Marketing Meetup) in Berlin by Peak Ace AG.
Check it: https://www.linkedin.com/posts/h...
Truva
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@busmark_w_nika It was good and most importantly the conference was in English otherwise normally people perfer German language.
Thanks for the info! Looking forward to the event and meeting everyone.
Thanks for the checklist, it’s actually super practical!
I’m curious – what are your thoughts on using QR codes on banners instead of business cards? I’ve seen it getting more popular lately.
Elon Jump
Is there a guide for socially-anxious introverts tho?
Haven't been to a conference for half a year now, but some of them create Facebook events which you can join and network with others even before the event starts! Or at least, you'll get a picture of who's going there and how you might approach them :)
@busmark_w_nika no, it was some annual Marketing Conference in Budapest but I don't even remember the name, sorry :D
@busmark_w_nika yeah, and if you know of some worthy marketing conferences in CEE, please let me know, because I sometimes feel like all the good ones happen elsewhere 😬
@busmark_w_nika thanks a lot for sharing! WebSummit has been on my list for long. one day I'll make it there, and oh Portugal ❤️
Never been to a conference before, but definitely aiming to attend a few this year to learn and network. To prepare, I'm reading through the conference website carefully, especially the agenda and speaker bios. Also reaching out to people I know who may be going. Want to have a game plan for sessions to attend and people to meet, while still leaving room for serendipity! Let me know if you have other prep tips that have worked for you.
Pick topics relevant to your work and interests, plan logistics early, connect with speakers/attendees ahead of time, have biz cards ready, take breaks to process info. Going to SaaStr Annual next month to learn about scaling SaaS biz!