How to Outsource Your Content
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3 things you should consider before you do
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1 - Every business owner must first write down the company's needs
This can be done by talking with the team or by examining the performance of the already published content.
2- The budget needs to be set according to the affordable volume
This will help set deadlines and the pipeline so that the content publishing aligns with the monthly objectives and goals.
4- Set the timeline
You need to be careful here, as some providers may need extra time for any possible revisions.
5- Choosing the provider
This can either be a freelancer or an agency/platform.
Remember that every writer has a different style, and finding one with experience in your domain might be challenging. ā¢ļø
You can always request samples before you make the final decision!
There are many platforms where you can find freelance writers.
These are
- Upwork
- Fiverr
- PeoplePerHour
But there are also agencies and platforms like contentGo that provide you with the complete service.
All you have to do is explain to them your needs, and they will immediately match you with a writer already experienced in your domain!
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Last but not least is the alignment with the writers/providers as much as possible.
Don't expect everything to be perfect in the first round.
Be willing to provide revisions and teach them your values.
This can lead to stunning results in the mid-term.
Patience and consistency are all you need!
What do you think?
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