How to keep the product visible after launch day?

Hi PH community! I am wondering does the non-top-ranked product still get visibility after the launch day? Seems to me if product is not top ranked, it will be buried and not easily findable in the future. I recently launched "flippos.xyz", a digital greeting card maker and more. Its my first full stack project and I am truly grateful about all the upvotes, no matter how many, as it's my personal milestone and any supports on that mean HUGE to me. 😊