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    2. How do you figure out a marketing strategy for your product?

    How do you figure out a marketing strategy for your product?

    Saad Ahmad
    3 replies

    Replies

    Gurkaran Singh
    Developing a marketing strategy is like crafting the perfect code: analyze your target audience, set clear objectives, and debug any issues along the way to ensure smooth execution!
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    Daniel Engelke
    With HowdyGo, we have tried different things for a length of time and measured the results - if it works we keep doing it (SEO and LinkedIn) but other things we have tried and had no results with (i.e. Outbound email, Google Ads etc) we stop! Over time we try to keep a mix of experiments to find new channels while keeping up our working channels.
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    Daniel Engelke
    @saad_ahmad11 first step write bottom of funnel content like comparison pages i.e. https://www.howdygo.com/compare and get backlinks to your domain, can branch out from there!
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