How do you balance informative and entertaining content?

Question

Akash Gupta · Accepted Answer

Nowadays, I am finding myself starting the day and ending the day with an hour of reading, instead of opening Instagram and its helping big time! What are you doing Jao?

Business Marketing with Nika · Answer

Trying to create infotainment content. MEMEs can be one of the solution.

Usually it is a result of an intelligent humour and knowledge sharing. :)

Answer

It's essential to strike a balance between informative and entertaining content in order to captivate and engage your audience. Identify your audience's areas of interest and adjust your content accordingly. Incorporating case studies or statistical data can reinforce the impact of your message. Tailor content to meet the specific needs of your audience. Vary formats, such as articles, videos, podcasts and infographics, to maintain interest. Humor, storytelling and interactive elements can make content more engaging. Dedicate 30% of your output to education and information, while sharing 60% of external content to enrich your offering. Limit self-promotional content to 10% to avoid alienating your audience. Opt for formats that combine information and entertainment to appeal to a young, contemporary audience. Adapt the tone, whether light-hearted or humorous, to your target audience and chosen platform. Evaluate engagement rates and reactions to refine your content strategy.

Answer

I truly enjoy storytelling that weaves in a touch of humor! I believe informative content shines best with a balanced approach of 70% valuable information and just the right sprinkle of 30% humor to keep things light and engaging.

Jonthan Cenat · Answer

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I try to divide my responsibilities so that in the morning I have work and am immersed in it, and in the evening I must rest and not think about anything, this allows me not to burn out at work, but I love my job

How do you balance informative and entertaining content?

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