How did you find your first few customers?
Ankur Sharma
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Aaron Kow@aaronkow
If you're referring to random strangers online, I did it by writing tutorial articles on Medium or Hackernoon about the problem I was trying to solve and providing initial guidance on how they could do it themselves. Only then would I subtly promote my project at the end of the article, explaining how it could save them time by using the project directly.
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Get your initial users by recommending to people around you. Once you're ready to expand, you can post in community forums to attract more users.
Absolutely, those early customers are critical! I found my first few through friends and family. I gave them a special discount in exchange for trying out the product, providing feedback, and spreading the word if they liked it. That word-of-mouth was invaluable in getting things off the ground. LinkedIn connections were helpful too - I messaged people I thought could benefit from what I was offering. It's a grind at first but those initial customer relationships are so important!
For my first few customers, I reached out to my personal network - friends, family, former colleagues, etc. I offered them a discount or freebie to try out the product and give feedback. Some of them ended up becoming paying customers, and they also referred others. Tapping into your existing network is a great way to get those initial customers and testimonials/case studies, which you can then use to market to a broader audience. Building trust through personal connections goes a long way in the beginning!
My first few customers were friends and family who believed in what I was building. They helped spread the word to their networks. Also got some early traction by posting on relevant forums and communities to get the product in front of people who might need it. Took a lot of manual outreach and hustle in the beginning, but it paid off in getting those crucial early adopters!
If you're referring to the very first customers, they usually come from people we know, who then recommend the product to others in their network, and so on :)
From social media.