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  • How Brands can choose anyone to Host Live Shopping Shows – Influencers, KOLs, Employees

    Karishma Verma
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    Live shopping is a new type of online shopping that allows customers to interact with retailers in real-time. It combines traditional e-commerce with live streaming, and it's becoming an increasingly popular way to shop online. So how does live shopping work? In a live shopping show, a brand sets up a live shopping show via a live commerce Platform like the Channelize.io Livestream Shopping Platform. As a result, customers are able to watch a show in real-time and purchase items being showcased by a host. One of the benefits of live commerce is that it allows buyers to get a closer look at products before they buy them which builds trust in them. The use of this method is particularly useful for products that are difficult to understand without seeing them in person, like makeup or fashion products. Additionally, it creates a more personal and satisfying shopping experience. Hosts can help build trust and loyalty by answering questions and offering answers immediately. Finally, live shopping can be a great way to build your brand. It gives you an opportunity to connect with your customers on a deeper level and show off your personality. Live shopping has the potential to be an incredibly powerful sales and marketing strategy if it is used appropriately. Read more: https://blog.channelize.io/how-brands-can-choose-anyone-to-host-live-shopping-shows-influencers-kols-employees/
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