Email SPAM Complaint

One of the main reasons for poor email delivery is SPAM complaints. One complaint per 1,000 delivered messages, or less than 0.1%, is the accepted industry level for a spam complaint rate. Here are 4 strategies for preventing spam complaints: 1. Decide on the Right Sending Frequency 2. Consolidate the unsubscribe procedure 3. Customise and Segment Your Emails 4. Removing or bringing back inactive subscribers #ecommerce #d2c #emailmarketing #AI #artificialintelligence #customersegmentation #retail #shopify #magento