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    2. Elements That Won't Impact Your Landing Page Conversion Rate

    Elements That Won't Impact Your Landing Page Conversion Rate

    Harsh Vyas
    3 replies
    — polished design — mind-blowing animations — dark mode — black & purple color palette What's your opinion?

    Replies

    Rick Fan
    Sider for iOS 2.0
    Users indeed pay for a beautiful UI and for a better experience.
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    Denis
    I would disagree with you. These will impact CR. Having an unpolished design will turn off some users. That is for sure. Mind-blowing animations will contribute to higher CR. Will the majority of users convert ONLY because of animations? Probably not. The dark mode is nice to have. Does it influence CR? Sure. How much? Not much, but it does. Even if it is a fraction, it still counts. A missed color palette can significantly influence CR. Black & purple? I'm sure there are some product which will maximize their CR using those exact colors.
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    Harsh Vyas
    @denis_tl Animations will contribute? 😄 People buy something cause they need to solve their problem, not because something popped up on the website
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