Do you still use cold email for outreach?

Question

Many « experts » claim cold email is dead in 2024.
So, curious to know, how do you acquire new customers ?

Kwadwo Adu · Accepted Answer

Would love to follow along here... 👀

Sergey Koshevoy · Answer

Cold email may have evolved, but it’s far from dead! We’ve found that personalized, well-researched outreach can still be highly effective, especially when combined with other strategies.

Vikas Potta · Answer

Cold email very well works today and will work even in 2025.

But the rules have changed.

- Mass emails do not work anymore.
- Inbox fatigue is real.
- Intent/ Signal based outreach is a must.

Lakshita Nagpal · Answer

Being accessible at the right time and following-up can be a game changer.

Jan · Answer

Cold email works well if it is relevant and the message is personalized accordingly. It is true that cold emailing has become more complicated with new restrictions, but it is still effective.

P.S. Opt for Gmail; Outlook's deliverability has dropped significantly.

Zunaira Ijaz · Answer

Absolutely! I think cold emailing can still be powerful if you have a strong subject line and a compelling opening. It’s all about grabbing attention fast.

Web Developer · Answer

Yes, cold email can still be effective for outreach! When combined with SEO strategies, it helps attract the right audience and boosts engagement by driving traffic from interested recipients to optimized landing pages.

suti harsih · Answer

Not at all..Is it worth it? Isn't it potential to be spam?

Mehvish Shafiq · Answer

Yes, I still use cold email for outreach! While some say it's dead, I find it can still be effective when done right.

Aliaksandra Kupryianchyk · Answer

Cold email + Social selling (LinkedIn) + Webinars + Referral programs

Answer

It is still relevant and gets some valuable traction.

СasinoRater · Answer

@mehvish_shafiq thanks

Garrett Hughes · Answer

I find that cold emails can be hit or miss, Sometimes they work wonders, and other times, they just get lost in the inbox. I prefer to mix in different outreach strategies for best results.

Indu Thangamuthu · Answer

Yes....

Toni · Answer

@jan_ber Thanks for sharing. Indeed, been getting insights that outlook's deliverability has dropped significantly. 
How do you personalize your emails ?

Do you still use cold email for outreach?

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