Can PH be used as the sole tool for product publicity throughout its entire lifecycle?

Question

Simon Peter Damian · Accepted Answer

Nope. You need a variety of channels

Answer

While PH can kick off product publicity, additional channels are often needed for ongoing promotion

Robert Pim · Answer

I see Product Hunt as a great starting point. However, for continuous product promotion, it’s beneficial to employ a mix of marketing tools and channels.

H · Answer

I hope I’m not the only who is absolutely convinced that this is possible 🙏🚀

Answer

While PH is great for specific campaigns, it might not reach all potential customers.

Answer

It can work for some products, especially if they fit well with PH’s audience and features. However, for a comprehensive strategy, other platforms and methods are usually needed.

David Grunwald · Answer

PH can be a strong part of your publicity strategy, but it’s usually best when paired with other marketing channels to cover different stages of the product lifecycle.

YanXu · Answer

I'm also new to marketing. I know about promoting with PH because a senior told me about it. I don't know what other people are talking about when they mention channels. Can anyone give me some specific examples of promotional tools that are comparable to PH?

Answer

PH can be a great start, but using it as the only tool might limit long-term visibility and reach.

vishalini paliwal · Answer

I think we definitely need more channels and would depend on where you can find your audience.

Luka Brzin · Answer

Definitely not. You need other channels to grow your product and scale it to the point where it becomes profitable.

H · Answer

@luka_brzin Would you agree that the war of marketing budgets often leads projects into a Ponzi scheme?

H · Answer

@udaya_sri Would you agree that there are various types of companies in terms of budget allocation ratios? For example, 20% for marketing + 80% for development. And there are successful companies where the cost of promoting the product is 0%. If we are talking about the latter option, then it is quite possible that PH could become the driving force behind the promotion ;-)

H · Answer

@galina_linardi Doesn't this primarily depend on how good the product is?

H · Answer

@dinda_nancy What do you consider the next layer in publicity for a product?

Can PH be used as the sole tool for product publicity throughout its entire lifecycle?

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