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  • Are Podcasts in B2B and Tech just vanity?

    Alessandro Pavan
    0 replies
    Hello PH community! Hope you are all well! Controversial question... Podcasting has become a lot popular between the initiatives of marketing teams in B2B and Tech companies. However, the main objective of marketing is to contribute to the revenue growth of their company; how can podcasts contribute? Are they just vanity activities?
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