Any suggestions for the soft launch of a product?
Akriti Nayal
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Sven Radavics
intribe | Tinder for Brand Partnerships
I'm currently soft launching intribe. https://www.intribe.co/launch-offer
For me the soft launch is about testing more than anything else.
We're testing our payment gateways, subscriptions, load, UI/UX and then implementing improvements ahead of the major launch.
To promote the launch, we emailed our waitlist, promote it on the webiste and on socials. We also have a couple of partners promoting it as well.
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