7 Key psychological principals to build your next MVP

7 Key psychological principals to build your next product 1. Familiarity: Reuse existing patterns 2. Cognitive Load: Reduce the noise and user's effort. 3. Benefit: Make ssure the outcome appeals the user 4. Anchor: Let users know why your sollution is better than others 5. Loss Aversion: Highlighting users what will happen if users do not take action(sometimes it can be dark ) 6:Discoverablity: Make sure key elments stand out 7.BTS Illusion: Show your users bloopers and behind the scenes work to build more trust