10 Tips to Be the Product of the Day 🚀 AMA 🙌🏼

Elif Duran
122 replies
We launched BeforeSunset on November 2, 2022, and were the #3 product of the day. Let’s dive into the tips and tricks! You can ASK ME ANYTHING! Before we start, with this launch, we gained: 932 upvotes (Currently 1114 and counting) 1300+ website traffic between November 1st and 3rd 124 signups as of November 7th We continue to get website traffic of 250-300 a day. 🤺 Be active on the platform Being active in the discussion part as a whole team beforehand provided us with great feedback. It is a literal 24-hour battle- the more people you reach out to, the better. 💻 Get in touch with people You need to reach out to people and let them know about your upcoming launch. We began to keep up with the latest launches and reached out to people who gave upvotes or commented on launches before our date. This way, we created our list of supporters. 📲 Use social media Both before launch and during launch, social media can make a difference. Announce on all social media channels that you will be launching soon. Then share your milestones with your community on the launch day. 📄 Create an upcoming page It’s so important to keep in mind that creating an upcoming page isn’t enough by itself. You have to pay an amount of money to make your product visible on the upcoming launches page. You need to decide on a catchy tagline and a logo design. They will do the job of catching the attention of people. 🎣 Hunt the hunter We wanted to increase our chances of being noticed and also make it to the top of the products of the day list- that’s why we decided to go with a hunter. Still, you have the option to play the role of a hunter yourself. 📆 Save the date The launch day is much more important than you could ever imagine. Thursdays are the most competitive days, with Wednesdays coming in second. If your whole aim is to finish the day as the #1 Product of the Day, you can choose to launch on the weekends. But our main aim was to gain website traffic. So our launch date was on Wednesday. 🛬 Create a Product Hunt landing page It was an important step because creating a Product Hunt landing page gave us an opportunity to welcome hunters and ask for feedback to build BeforeSunset together in a sincere way. Try to be transparent and explain your product in the most effective way. 📹 Shoot a video One of the best ways to get people interested in your product and its story is to add an interactive video showcasing its features. ☢ Stay active and be responsive The Product Hunt community is encouraged to take part in the conversation and offer feedback on the day of the launch. Long story short, respond as soon as possible to everyone who expresses interest in your product. 🛩 Be organized Being well-organized is crucial right now. Create a document (we used Notion) and write everything down there. Don't forget to make a column for each time frame, such as "before launch," "during launch," and "after launch." We also had continuous tasks like outreach. The day prior, we plotted out our schedule down to the hour. We also organized our team into subgroups to handle various responsibilities, such as responding to feedback and providing help, as well as maintaining outreach efforts. You can check out our launch page: https://www.producthunt.com/posts/beforesunset let us know if you have any questions or feedback. All the tips I’ve just shared for you have some proven effects, but they are not enough- and I am aware of that. If you want to be fully equipped before your launch, you can read our very detailed blog here: https://www.usebeforesunset.com/post/how-to-launch-on-product-hunt If you still have any questions, do not hesitate to ask me!

Replies

Mutlu Sakar
Hey , thx for the sharing. How did you find popular hunters and how did you approach them?
Elif Duran
BeforeSunset AI
@mutlusakar You can find products that are similar to yours and note down their hunters (on the Product Hunt website) or check from here the popular hunters: https://upvote-bell.com/leaderboard Our approach was, to find a supportive hunter. As I mentioned, the hunter is not important if you take enough time to engage with the community.
Mutlu Sakar
@elifduran Thx for the valuable advices
Fabian Maume
I would add that Upvotebell is a good tool to look for a hunter: https://upvote-bell.com/leaderboard
Swapratim Roy
This is so helpful suggestions @elifduran. Thanks for sharing them.
Daniel Cana
I just launched a product and I feel like it's invisible. That's why I ended up in your post. I see that participating in the community can be the most important strategy.
phprunner
Thank you for sharing, very inspirational.
Jane Makarevich
So cool tips, thank you! Especially good point about the day of launch
Alexandre Contador
Videco - AI Personalized Video
Congrats on the successful launch of BeforeSunset! 🚀 Your tips are spot on and effective, given your impressive results. Being active, leveraging social media, and being organized is so important. Thanks for sharing these insights and the detailed blog! Looking forward to more updates from BeforeSunset. 🌅👊
Shivam Rathore
Beautiful 100+ AI generated Images
Great write-up! Very insightful. I am working on a Product Hunt launch analytics tool. I would love to have your feedback on it. Check out the metrics I am covering in it. https://www.producthunt.com/disc... It's going to live at http://launch.watch Thank you 🤗
Mahyad
SigmaOS Browser
SigmaOS Browser
Congrats Elif! Saw the launch on the day and it looked amazing. We're launching SigmaOS v1.0 this week and I'd be interested to hear if you have any last-minute tips for spreading the word! Is there a specific community or channel that you found surprisingly effective? 🧐 Thanks! https://www.producthunt.com/upco...
Elif Duran
BeforeSunset AI
@mahyad Thank you Mahyad! I see you prepared well with 17629 people on the subscriber list, let them know with a special message that you are live, don't ask them to upvote if they did not already create an account, you don't want to be spammed. Keep updated your supporters via Twitter, you will never know what can happen.
Michel Gagnon
I like how you and your team reached out to me on LinkedIn. Very clever and personalized. Keep it up!
Elif Duran
BeforeSunset AI
@michel_gagnon1 Thank you very much Michael!
Sebastian Janus - derStartupCFO
Pitch Deck Catch Phrases
Congrats @elifduran and your team Very grateful for your write up 🙌
Pramit Marattha
Awesome tips! 🙌🙌
mariaterzi
Malloc VPN: Privacy & Security
super helpful! thanks!
Elif Duran
BeforeSunset AI
@sewell_stephens I did not write for uniqueness (which I believe everyone's experience is unique), I wrote because I am in this community for quite some time and people who follow our journey ask how did it go, how our experience was, and what are the tips. This is a sharing. Also, we read lots of blogs but never saw mentioned that when we face an unethical competition what can we do or how do we build the list of supporters. We shared all of them in our blog 🙌🏼
Evan Paul
Thank you for sharing this @elifduran We are planning our next ProductHunt launch soon. And this helps :)
Cedric
Thanks for sharing. Congrats on your launch!
Tanmay Parekh
Thank you for sharing this. I'll keep it in mind for our next launch
Adrian Steriopol
Congrats. Thank you for posting this, great tips!
Sivan Baram
Thanks. Highly appreciated. We are also launching soon.