10 proven tips for a successful launch on Product Hunt π
Sveta Bay
61 replies
I launched 8 products and got #1 Product of the Day with 3 MakerBox products (https://www.makerbox.club/).
It generated 20K+ website visitors and over $15K in revenue (only from PH launches).
Here're 10 proven tips for your successful launch β¬οΈ
1. Be an active community member π€
By being active on the platform, you get points and followers.
Why?
β Your followers are notified when you launch
β Points give you more credibility
How?
β Create and engage in discussions
β Check launches and comment
2. Build your audience on Twitter or LinkedIn π
To launch successfully, you need people to support your launch. I recommend #buildinpublic and connecting with other Founders. That's the best way to get feedback, advice, and support.
3. Get feedback on your product and landing page π€
Early users and beta testers will give you:
β valuable feedback
β testimonials for your landing page = social proof
β support on the launch day
Best platforms to get feedback: Product Hunt discussions, Polywork, Indie Hackers.
4. Prepare your landing page for the launch π»
β embed the launch badge
β put some kitties, Product Hunt community loves them!
5. Create a special offer π€
You have a limited offer β‘οΈ Website visitors have more motivation to sign up right now.
Product Hunt brings you lots of website visitors. So, take this opportunity and convert more.
6. Choose the launch day wisely π‘
π Mon β Thu are highly competitive, but give you more traffic.
π Fri β Sun are less competitive, but the traffic is also less.
Chances to win Product of the Day are higher on Fri-Sun. But if you have a huge audience, then launch on Mon-Thu.
7. Schedule the launch.
Product Hunt has an amazing guide for preparing all the necessary content correctly.
Don't forget to read it β‘οΈ https://www.producthunt.com/launch/preparing-for-launch
8. Announce your future launch on your Socials π’
Remember: you need people to support you on the launch.
If you have a Twitter or LinkedIn audience (even if it's small), make sure they won't miss your launch.
9. Prepare the launch distribution plan beforehand π
Plan every time slot and every distribution channel. It'll help you stick to the plan and be calm.
Your e-mail list, reaching beta-tester and early-users, announcing on your Socials, Slack, Discord, and other channels.
10. Engage a lot on the launch day π₯³
β Reply to comments on your launch page
β Post your launch milestones
β Run AMA on Product Hunt discussions
Everyone should know about your launch π
Hope it helps, wish everyone a great launch!
P.S. If you need more zero and low-budget marketing tactics check our Marketing WorkBook https://www.makerbox.club/workbook
Replies
AndrΓ© J@sentry_co
great tips. Can you put this somewhere permanent?
Share
great one .
thanks
Very helpful, thanks π
Intelogos
OMG! This is great!!! It is necessary and I will adhere to your strategy, it is at least understandable and accessible
@erkin_bek I have it on my Twitter: https://twitter.com/sveta_bay/st...
Definitely make sense βοΈ Launching in a week or so, fingers crossed :-)
Thanks for the advice Sveta! Esp. the platforms you mentioned on #3.
What I also found is that giving feedback/advice/value without expecting anything can really go a long way.
Thanks for sharing. Will certainly make all the efforts to put your experience into practice!
Scoutflo
Thanks for the detailed info
Ultimate Business CRM
Thank you very much for sharing excellent tips; I'll put them into practice.
Wish I had read these tips earlier when I launched my product! Thank you!
dotBRAND
Thanks for sharing!!
This is great! Actionable, insightful, and helpful. Thank you
This information goes a long way and is invaluable. Thank you.
Building up a large DM list from just engaging with people every day is a large part of it!
Schovis
Thanks Sveta. I saw your thread on Twitter before and upvoting here for better visibility.
WebCurate
Indeed it helps!
I was quite concerned about my launch day, however after I read your advice about choosing the launch day, I got confident about my choice!
Thank you so much for providing helpful marketing tips as always!
Thanks for this!
You always share good information. Thank you every time.
Amazing tips as usual Sveta thank you!, I'll be using this and makerbox for my launch π€πΏπ
Designmodo
Great advice! I'll be directing people to this post whenever they inquire about my success in launching 35 projects on Product Hunt.
While I may not be active on Twitter and LinkedIn, I've managed to successfully release numerous projects, earning π
π
π
such as "Product of the Day," "Week," and "Month." Ultimately, the quality of the product is crucial. You can have millions of followers, but if the product is π, it won't achieve any notable recognition.
Oppflow