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The best influencer marketing platforms in 2025

Influencer marketing tools are software platforms or solutions that assist businesses in managing and optimizing their influencer marketing campaigns. These tools provide features and functionalities to help identify, connect with, and collaborate with influencers for promotional activities.

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Passionfroot Discovery
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Discover, book, and collaborate with quality creators to promote your product to +100M people. All creators run their business on Passionfroot - so you get replies fast and make bespoke collaborations as easy as paid ads.

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FastMoss
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FastMoss is the #1 TikTok data analytics platform designed to empower TikTok brands and content creators with actionable insights to succeed in the dynamic world of social commerce. With its mantra—faster, more accurate, and more powerful—FastMoss is setting new industry standards for data analysis on platforms like TikTok Shop.

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Heepsy
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Maximize the effectiveness of your influencer search with Heepsy. Easily discover, filter, and analyze influencers through a streamlined process. You can effectively identify and analyze influencers who align with your brand and campaign objectives, ensuring targeted and impactful collaborations. 📱 Networks: Instagram, TikTok, and YouTube. #️⃣ Global creators search engine 💬 Audience demographics 📊 Authenticity analysis 💾 Bulk lists and CRM

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  • Overview
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As a maker, building a Twitter audience will help you meet new people, get feedback on your product and make sales. This free resource contains 100+ high performing tweets by fellow makers so you can get started or keep building your audience.

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  • Overview
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Buzzweb is a free and easily accessible tool that aims to make influencer marketing simpler. You can get a transparent rating for any Instagram account, based on the candid data, including the blogger’s engagement rate, their performance audience quality and reachability, whether they have fake likes and followers, and their core audience metrics.

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Partnero
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Partnero is the AI-powered platform for managing affiliate and referral programs for SaaS and e-commerce. Easily launch and manage fully customized programs, create seamless partner experiences, and unlock a scalable, sustainable growth channel—all in one place.

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View Details
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We’ve teamed up with 5 incredible influencer marketing brands to create a spectacular FREE resource hub. You’ll find everything you need to know to launch a killer influencer campaign right away! Thanks to Buzzstream, Bitly, The Shelf, Later, and Shane Barker for your wisdom and resources.

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inzpire.me
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inzpire.me connects brands and content creators across channels like Instagram, Snapchat, Website blog, Youtube, Facebook, Pinterest, Vine, Twitter and Podcast.

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  • Overview
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HypeAuditor is an AI-powered tool created to help marketers and brands choose credible influencers for their marketing campaigns.

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Direcon - Instagram Management Tool