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  • Tanya Higgins

    Tanya Higgins

    Brand/Marketing Designer at Appcues
    73 points
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    Tanya Higgins
    Take our 3-min PLG Maturity Assessment to get hyper-specific recommendations and resources to become an elite PLG company. You'll see the strengths and opportunities in your team's capabilities in delivering a seamless, world-class product experience.
    The PLG Maturity Assessment
    Get a step-by-step plan to become an elite PLG company
    Tanya Higgins
    Product Adoption Academy is a growing collection of free certification courses to help boost your user activation and retention.

    The best part: when you complete a course, you’ll get a LinkedIn badge and a chance to win a $1,000 Airbnb gift card!
    Product Adoption Academy
    Learn how to boost user activation and retention
    Tanya Higgins
    The Product-Led Growth Flywheel is now integrated into Appcues. Create user experiences for each of the four lifecycle segments—evaluators, beginners, regulars, and champions—that drive actions to move users to the next stage and eventually become champions.
    The Product-Led Growth Flywheel
    A proven framework for growing your business—now in Appcues
    Tanya Higgins
    Use the Pirate Metrics Calculator from Appcues to compare the impact that a lift on each metric Pirate Metric (acquisition, activation, revenue, retention, and referral—or AARRR for short) will have on your monthly recurring revenue.
    Pirate Metrics Calculator
    See what a boost in each SaaS metric would do for your MRR
    Tanya Higgins

    Product Launch Planner from Appcues takes the guesswork out of launching a product. Just answer 8 simple questions and we’ll give you a customized, comprehensive timeline outlining what to do and when to do it.

    Product Launch Planner
    A free personalized planner to rock your next product launch