Shruti

Shruti

Product Marketer & Podcaster | B2B SaaS

About

Certified Product Marketer with 6 years of experience helping B2B SaaS companies bring complex products to life—especially in AI/ML, Banking, Insurance, and Logistics. Building @Behind the Brief, a talk show and podcast sharing real, unfiltered stories from marketers and product builders. The goal is to normalize the messy middle, spotlight career pivots, and build a space for honest conversations in tech and marketing. Core strengths: 🚀 Go-to-Market Strategy – Built and executed launches across multiple regions 📊 Technical Positioning – Simplified and scaled AI/ML messaging for enterprise use cases 📈 Global Growth – Developed localized campaigns that doubled conversions 🎯 Sales Enablement – Delivered tools and training that accelerated deal velocity

Work

Founder & Leadership at Behind the Brief

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Forums

Shruti

3yr ago

Zapier integrations and workflows

What is the best Zapier integration flow you have ever created and are proud of? :)

Sharath Kuruganty

3yr ago

New to the Product Hunt community? Introduce yourself here and say hello!

Reply with: 1) Name 2) What you do 3) Help you can offer And let others discover you.

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