About
Building Focal (www.focal.inc), a central hub for marketing teams that want to ship powerful ad creatives 10x faster. Perfect for gaming, ecom & DTC brands. About me: - Former CMO of Slush (www.slush.org), the world's most impactful gathering of startups and VC. (2021-2022) - Five years of experience in marketing agencies, working with brands such as IKEA, Oatly, and Marimekko. (2015-2021) - M.Sc. (Econ.), in Marketing from Aalto University, with a minor in Fashion Management. (2014-2021) Now on a mission to help marketers and designers create powerful content faster.
Work
Marketing at Focal
Forums
Growth hackers - What are your best growth hacks to grow your waitlist?
One of the primary aims of new products is to increase the waitlist until the public launch. What is the most effective strategy you've used to expand your waitlist and ensure it works?