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Matt Laybourn
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Thanks. Now I'm crying about my life choices.
Awesome fun tool dude. Great work :)
Hell's Pitching
Pitch your startup idea and get roasted
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Matt Laybourn
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This is awesome dude - depending on the score people get, how do you categorise actions from there?
Framework to assess Problem Founder Fit
Ian Johnson
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Matt Laybourn
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My idea came by accident. I was looking at building social proof tools to help conversion rate in B2B, for content downloads. But the more I spoke to users, it was clear that understanding and measuring content performance was a bigger issue - so I focused harder on collecting user feedback on content, and analytics to support content measurement.
Been a ride - but talking with users early,...
Where and how did you come up with the idea of your startup?
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Matt Laybourn
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Hey dude, found the same challenge as you - Performance Marketer here London if you want to connect 👋
WANTED: Marketing Leaders on PH! 🤓 🙌
Markus Jenul
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Matt Laybourn
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Hey Zadiq, we're planning to launch www.rockee.io in January.
Outstanding tasks:
1. Update website, our holding page is different from how the MVP has turned out as we spoke to more customers
2. Run a test through Wynter. I loooove this product, so looking to get some final verification on messaging/GTM voice from our target audience.
3. Start making content - most of the plan is in place, but...
Who is planning to launch or make a comeback in 2022?
Zadiq
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Matt Laybourn
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Video testimonials are important for sure - there's a growing scepticism of vendors who just have customer 'logos' on a website, or anonymous case studies.
The thing that's important is that for the end user it's really clear the view is from a real person, from a real company. So having a video with someone talking about your product glowingly, will help you stand out a bit from the crowd...
Customer Video Testimonials
Elena Cirera
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