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![Liza Knotko](https://ph-avatars.imgix.net/987256/original.jpeg?auto=compress&codec=mozjpeg&cs=strip&auto=format&w=48&h=48&fit=crop&frame=1)
Complete Guide with hands-on insights into boosting conversion on the App Store and Google Play, plus proven tactics to keep app users engaged via A/B testing. Learn to identify the right elements to test, get a comprehensive roadmap of necessary actions, explore tons of benchmarks and more. Created by SplitMetrics & Apptimize.
Mobile A/B Testing Guide
App Store and InApp A/B testing: proven strategies and cases