Ultimate Popsicle Master

Launching on Product Hunt means getting a large reach. The audience is quite financially capable, so you can quickly validate your hypothesis and product on the international market. So, you need to prepare in advance for the launch. Let's get into the details to consider everything. Objective You need to collect at least 1000+ upvotes to take the product of the day. It's possible to get fewer votes, but it's riskier. A pair of 200-300 votes is enough. Tips If you aim to become the product of the month, post at the beginning of the month. Audience. Real people with their peculiarities upvote, so you need to know exactly who will vote for you; Create an audience on PH before the launch via Discussion or through Product Hunt Upcoming Pages; Do not ask those you know, such as your followers, to register on the launch day. New users' votes will not be counted during ranking; Make an announcement two to three weeks prior, prepare a loyal audience. This approach is not suitable for everyone since there is a low conversion rate in practice; Consider the audience from Fb, Ln, Medium, Reddit, twitter , and Tg; High conversion through DM, prepare a list of people you will write to 1:1 in advance; Prepare a tested messaging scenario for all channels. Product Page Do not exclude organic traffic. A good product intro will increase growth. Recommendations: An animated logo will attract more users; Watch the statistics, mostly people don't watch video, so don't waste your time on that; Have a native speaker proofread your text Tips for the product page (web, app)( Install web analytics if you haven't already; Place a voting button on your website; Greet PH users through cookies and offer bonuses; Use forms to save lead generation from a new source. Date and time You need to consider the competition, for example, on Friday, the competition is lower than on Tuesday/Wednesday. But you cannot predict who will be in your day. Launching on PH is an easy way to find out if you can promote an international product in much more challenging real-world conditions.