John Smith

John Smith

Growth Hacker
186 points

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Ben

4yr ago

Engagement aggregation and scoring (marketing)

Hey PH. Does anyone have any good tools for measuring customer engagement across multiple channels? For example say you use 2 different email platforms, landing page analytics, document tracking, is there a tool out there that can aggregate engagement metrics into one platform? This would be super useful if so, if not, how easy would it be to build something like this. Would be great to chat to some development folk on this. Any feedback and comments appreciated.

saurabh shinde

4yr ago

The end of Subscription Base Model is near or Maybe not?

Most of the startups are going with Subscription Base Model Businesses benefit because they are assured a predictable and constant revenue stream. Consumers may find subscriptions convenient if they believe that they will buy a product on a regular basis and that they might save money. But it is definitely a challenge for the customers as they go on subscribing to many services over the period times. The subscription Model is growing & Businesses, as well as consumers, are accepting this model in some Industries. But it is declining & shrinking in some industries like software for small businesses. COVID-19 pandemic has led to enormous losses, businesses going belly up, Enterprises have been busy offering competitive pricing. The subscription Base Model is growing right now but do you also think that this will come to an end soon?

Lior Barak

4yr ago

90% of push notifications are a reminder for me to remove an app

I don't know if you feel the same, but many apps overuse push notifications, sometimes, they just hope to generate a DAU and nothing more, sometimes, after I receive one or two very irrelevant push notifications I remove the app from my mobile, I don't even wish to open the app and turn the push-off. I think that having a simple onboarding that let you select which tips of push notification you wish to receive can simplify the life of us all and maybe even increase the retention, do you agree?

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