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Director of Product @Fl0 by day. 👩🏻💻 Software engineer by night. 🤓 Writes about tech products. ✍️ Booking.com Rising Technologist Finalist 2020. 🏆 Fosters rescue dogs. 🐶 Sydney 🇦🇺
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How Clubhouse built it's Network Effect?
So I was going through my Twitter feed and saw this (https://twitter.com/KateClarkTwe...) and thought the biggest leverage for social platforms are the network effects so why not write on this today. So I started listing down the reasons for the network effects of the clubhouse, so far got these 11 points to Pull a Network Effect like Clubhouse (in random order) A. Easy Creation Tool B. Private C. Initial Endorsement D. Exclusivity of invite/referrals E. Social Currency F. iOS G. Public Relations, not PR H. Team & Community I. Timing J. Silicon Valley K. Tailwinds: 1. the rise of creators 2. podcast growth 3. acceptance of the audio first approach 4. the need for realtime personal connection and engagement 5. lookout for next/alternative social/cool platform 6. tech/startup trends Let me know if I have missed something or you would like to add to the list & also comment down below to share other relevant hacks & tactics to build network effects in product and services.