Thanks @ericwillis for the hunt, we appreciate it :-) The idea for No CMO came after working with various startups and meeting many tech founders. I noticed that the majority of them are super-accomplished from a technical perspective, but don't come from a marketing or business background nor do they have a full time marketing person on their staff.
I wanted to create, together with @erez_z, an easy-to-use guide that would help them with a marketing plan on a relatively small (or non-existing) budget. A go-to resource for marketing strategies that would be easy to work with and refer to at any stage of your company.
No CMO has 3 budget categories we feel any startup without a CMO would find useful - $0 marketing budget/month, $1000 marketing budget/month and $5,000 marketing budget/month. Each category lays down marketing channels and opportunities within the given budget.
We'd love to hear your thoughts - the website will keep updating so any feedback is welcome :-)
Moran
@moran_barnea Moran, love the idea of No CMO, would love to contribute some ideas for the sales side as well to help founders (particularly technical) get their first few sales.
This seems like curated resources meets blog.
I do like that there is more info around each resource or tool. The explanation can be much more useful to some people than just a list.
I'd be keen to see some real life examples of companies that have used each set of budget and their results though.
@j00st Hi Joost and thanks for the kind words :-) We were debating about this a lot too - whether or not to add a $500/mo stage. Maybe we'll add this later but for now, we felt that a combination of the $0 and the $1000 (little of each) is suffice.
NO CMO
Treats Happen
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Makerpad
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