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First off, I'm looking to get a cohort of beta testers for the next development cycle! No cost to use the product, just would be curious about your feedback. If you are in this cohort I would give you 6months free once I actually launch. Feel free to post up below and I can give you more info, or contact me. I added 2FA! Pretty self-explanatory, but adding 2FA for added security.
I added a new accounts view. This is the precursor of the soon to come "account overview".
Added Plaid support! This makes it easy to connect accounts and get transactions uploaded directly.
Augmented budgeting. This the first of a few steps, but making it easier to visualize budgets.
You can easily help drive what I build next! so feel free to let me know what you are missing!
I'm learning (slowly) about the importance of marketing your product. (I am probably one of todays 10,000 around guerrilla marketing) So last night I hacked together https://purposefulpoop.com/ to see if it could drive some leads for my product. I'm going to launch the playful tool next monday and use this thread to give a plot synopsis on how it all goes.
Prior to launch though, I'm curious if anyone has any feedback that might make the hook stronger? I added (a poorly designed) OG image, so the shareable is at least somewhat tasteful:
What else am I missing?
I originally asked if guerrilla marketing works in another thread. Here are the results from my first experiment with this style of marketing! On 3/31 I launched a quick and dirty (pun intended) tool:
With the hope that the CTA at the bottom of the page might drive some traffic to the personal finance tool i'm (constantly talking about) building. So what happened?
TL;DR:
Nearly 2,000 people visited my meme
A little over 300 people clicked the CTA
A little over 20 people made accounts
Marketing like this feels useful! and I will continue to try things like this in the future!First off, miraculously, we got 2nd place on the day. If you voted, thanks! If you didn't, I still appreciate you! Here are the numbers (I use @GoatCounter for very lightweight analytics):
arrow shows launch At time of posting, we are just under 2,000 page views. This may be an undercount, as presumably some people block the tracking script. I think a lot of people found it amusing, but not a ton of people shared it. ~56 unique "amount" query param urls were hit, which get attached if you click the share button. So ~2% of people actually shared via the "share with your boss" button
(this could be an undercount, for example if you just share the url) My takeaway here is that this probably isn't very "viral", i.e the number of shares per visit is super low. To really have something like this take off, we would need a higher viral coefficient. The end goal was to drive traffic to my main project, and here is how that panned out:
(arrow shows launch) So around 335 visitors driven to my project! I think ~20 people signed up for My Financé from this campaign. I am so excited about this! There are still a ton of instabilities in My Financé, and I am still working out the kinks with the @plaid integration, so my apologies to those 20 users for any roughness you might have hit. I want the experience to be super polished, but I also want to ship fast, and that's a trade-off I'm learning how to make. If you made it this far, thanks for reading! I would love to hear any feedback you might have, and am especially interested in trying to do some user interviews. if your keen to check out the tool and talk about it, I would be psyched!
