12 Ways To Stay Ahead Of The Competition

This looks like a neat idea. How do I use with my Shopify store? Is there an implementation guide available?

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6yr ago

Prateek Gupta

CustomerGlu

Maker

@andrei_negrau Hi Andrei! We support API based integration today - One-click Shopify integration is on the way.

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6yr ago

Andrei Negrau

12 Ways To Stay Ahead Of The Competition

@prateek_gupta8 Awesome. Which data points are you looking at to provide the personalized discounts?

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6yr ago

Prateek Gupta

CustomerGlu

Maker

@andrei_negrau We use User Behavior in form of events captured on the e-commerce apps/stores

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6yr ago

Sumant Subrahmanya

CustomerGlu

Maker

Hey PHers 👋, We all have received discounts 🎟 which are some times relevant but most times irrelevant/not enticing enough. This is because Ecommerce growth teams have to manually sift through numerous data points being captured for a user to understand what’s the least discount that can be given which will make them convert. We realised the opportunity to enable ecommerce growth teams deliver relevant Discount Experiences at Scale and allocate their marketing budget more efficiently to boost conversions from the same marketing budget. Today, we are launching MARS - A Budget driven Discount Optimisation platform to drive conversions by sending just enough discount to each user. Ecommerce growth teams can now add a budget and a list of offers for a campaign audience and MARS will begin to recommend the right offer for each user based on their past and current behaviour. The growth goals you can achieve with MARS today: - Reduce Cart Abandonment - Increase the number of Repeat Orders - Increase Activation of New Users - Increase Retention of Loyal Users Please don't hesitate to post your questions and comments. We'll be around for the next couple of hours(or more if things go great 😉) and are more than happy to answer them all! Cheers 🙌🏼

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6yr ago

Apurv Agrawal

Huge fan of using data to make marketing/ sales 10x smarter and efficient. Also love the incredible people behind this! All the best.

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6yr ago

Raman Shrivastava

CustomerGlu

Maker

@apurv_agrawal Thanks Apurv. We are going after a niche and kind of neglected use case within marketing wherein we optimize offers/discounts for each user from a given campaign budget. This approach also allows us to apply AI to a narrow/well defined task so the accuracy/performance is way higher when benchmarked with other methods.

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6yr ago

MARS

Stop losing money on Discount Campaigns

Stop losing money on Discount Campaigns

MARS

Stop losing money on Discount Campaigns

Stop losing money on Discount Campaigns

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Do you use MARS?

Do you use MARS?

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