Name: Heap
Rating: 5.0 (2 reviews)

With a single snippet, Heap captures every activity every user takes on your digital experience, then uses data science to pinpoint key areas of friction and opportunities. Over 10,000 companies use Heap to improve conversion and retention across complex user journeys, drive engagement and prevent churn, optimize product investments to bring the largest impact to the business. Try it and let us know what you think !

Key data to better understand our users.

Robust and easy to use

Key data to better understand our users.

Robust and easy to use

The first-ever path analysis product that uses autocaptured data. Understand the flows users take on your product/website.

Legacy tools only display the paths for events/pageviews that you've already written tracking code for. Heap doesn't make you do that.

Heap has always been the only analytics platform engineered from the bottom up to support auto-capture. It means all pageviews and events get stored and then you can define events later. Legacy tools from the last generation only show you events and pageviews you've written up front, which is crazy slow and a huge problem if you make a mistake and miss some events, which is incredibly easy to do on accident and catastrophic for your data collection since you have to wait a whole new period to get the data you need. With Heap and Heap Paths, you can build better, more competitive products, and move faster since you can act on user data right away instead of the slow dev-test-analyze cycle with existing analytics tools that don't have auto-capture. Paths is extra interesting because you get to see exactly how people go through your app or website, and as a product manager you get a lot of power in making data-driven decisions.

@garrytan this is awesome- its fantastic to be able to create paths with virtual events, so I can see historic paths, without having to manually track any of the data! @raviparikh27