Airtable's no-code ability to make complex, flexible applications has made it a basic tool in my software arsenal. I use it for everything, from simple Excel-type data to project management, data analysis, and big-data tracking. It grows, easily and flexibly, as your project grows. It doesn't require SQL, which makes it easy for anyone to use. Data is shareable at many levels. Forms, automations, and interfaces make data handling and communication easy. And I can update it on my phone. I wouldn't even think of using another relational database.