I have to say, considering this is supposed to make people better writers, the copy on the landing page is in dire need of help. Take this as an example:
"Common online doc platforms are better for work than desktop writing software is. They let teams collaborate. But, well."
But, well? That's not even a thought, much less a sentence. It's barely a fragment. It's lousy writing. This then followed by this gem:
"There’s more to writing for work than collaborating."
That would be known as a big fat "duh". Stating the obvious has rarely converted a potential customer. It gets better:
"It doesn’t matter what you’re writing – the hardest part is getting started. And once you’ve started, the hardest part is filling the page."
I am not even sure what to say about the above, except that it sounds as if it was written by a 15-year-old as an exercise in precociousness.
Bad writing, guys. Hire an editor.
@andreasduess I actually think they showed astute copywriting skill by choosing that very casual tone. It helps to think about the wider market that they have available to them (versus those of us making enterprise products).
It's very comfortable and relaxed language, and the "stating the obvious" is a nice tactic to get nods of recognition. "Hey yeah, it IS hard to fill the page!".
It's good to share candid feedback to help fix things, but it's also nice to support the Product Hunt community :)
Hello Product Hunters, and thanks @robjama for hunting Airstory!
We built Airstory for people who write for work because we write for work. We're the team behind Copy Hackers, where we've helped lots o' businesses (e.g., Crazy Egg, Wistia and Flow) write copy that converts. We've seen startup founders and teams reduced to shreds by the stark emptiness of digital sheets of paper. It ain't a good scene.
So we made Airstory, the drag-and-drop document builder. You already drag landing pages together in LeadPages and Unbounce. And newsletters in MailChimp. And graphics in Canva. Why tackle writing projects word by word, line by line?
Because we're Trello-obsessed, Airstory is all about the cards. Turn a fact, quote, template, etc into a card and just drag it onto the page. Our Zapier integration means you can auto-create cards out of:
- Starred Gmail messages
- Starred Slack chats
- Typeform entries
- Favorited tweets
- New Evernote notes
And you can collaborate with synchronous editing, threaded commenting, etc. Just like you're used to.
Everyone gets a free project for life, with unlimited functionality. If you want more than one project or to invite your team, Product Hunters get a free 60-day trial of Airstory with the coupon code PRODUCTHUNT. (Just enter that code by Feb 9.) And should you sign up today with that code, we'll add to your account a project featuring a templated 5-email new-subscriber sequence.
Thanks for checking out Airstory.co! We're stoked to hear what you think. :)
@copyhackers@robjama cards to content is an outstanding idea. Is there talk of further customization in the future? Arranging cards in rows and columns, 2x2 or 3x2 etc.
@greaterthan1000@robjama thanks - and yes! we've got card grouping on the short-term roadmap. you'll be able to group similar cards together, name the group, collapse it, etc.
I love this! It's like Google Docs on steroids! I was just thinking that the only thing missing is the option to export directly to Wordpress, but then I saw it's on your roadmap for Spring 2017.
Perfect.
@copyhackers Just been trying to sign up for the free trial but can't figure out how to do it (am I just being stupid?) - the "start your free trial" link at the bottom of the page doesn't work :(
Also, how much is this? Can't see any pricing info either.
@joshuachardwick thank you! those footer links are pointing to the wrong spot. total miss on our part! how's this: https://app.airstory.co/create ...as for pricing: it will be $25 per user per month.
@copyhackers so that's for unlimited projects?
Also, just to clarify, if I enter my card details + the couple code "PRODUCTHUNT" in my account, I won't be charged for 60 days?
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