The Drift: Flexible memberships for modern furniture.

Rich Kane

Hi JJ, looks good. Interested to know how your offering is different from Feather?

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6yr ago

Jose Llorens

Aprons

Maker

@rich_uneebo thanks for reaching out! Awesome question. Ultimately, I believe us and Feather are all aligned in creating an experience that enables flexible living at affordable prices. We feel this is a great thing for everyone. Rather than buying existing furniture off the shelf, we've decided to approach this first and foremost by redesigning our products around three core principles: quality (premium materials), convenience (simple assembly), and sustainability (ethical processes and partners). Basically, we couldn't find products that we actually wanted ourselves and took matters into own hands. We don't seek to work with large conglomerates in the furniture industry. Instead, we only work with independent furniture designers and partners who align with these core principles and our values. We ensure interests are aligned for all parties along the way and focus on a collaborative journey that benefits everyone. Our vertical integration enables us to offer artisan-crafted designer quality at competitive prices than most of the other companies in the space, therefore customers are getting access to uniquely designed products at a fraction of the cost. Lastly, as customers of our own products, we aim to make pricing more simple and transparent in the industry. Most memberships or flexible alternatives aren't necessarily straightforward with pricing and customers typically end up with unexpected fees along the way that can negatively affect a customer's experience. Happy to hear your thoughts and hope this helps get a better idea of a few key differences. Feel free to reach out if you have any other questions.

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6yr ago

Rich Kane

Totally agree on making the pricing model simple for the customer. Other costs like drop off fees, change fees and pick up fees make it a little scary. I recently moved apartments and considered subscription furniture but ended up with IKEA, but probably because these items (wardrobes) were just so cheap and not feature items like dining tables, sofas etc . I think subscription with the ability to buy it at the end is key and making the monthly costs lower and the contract longer is a good hook for the customer and looks less daunting. I’m working on a B2B e-commerce store for offices at the moment (www.uneebo.com). Will be launching soon on here and would love your feedback.

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6yr ago

Jose Llorens

Aprons

Maker

Good call! Makes absolute sense and yeah I think there's a lot of work in subscription furniture to do to make a better experience. We're working on it haha and awesome suggestions. Happy to provide feedback. What's your email?? Will definitely check it out.

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6yr ago

Rich Kane

@jose_llorens rich@uneebo.com - also in NY area so happy to meet up for a beer to discuss

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6yr ago

Jose Llorens

Aprons

Maker

@uneebo @rich_uneebo for sure! shoot me an email to josejllorens@gmail.com

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6yr ago