Swell is the most powerful headless ecommerce platform for modern brands, startups, and agencies. Create fast and flexible shopping experiences with our future-proof API and headless storefront themes.

Swell is announcing a new subscription-focused ecommerce theme, Horizon, along with big improvements to subscription management and selling options.

Hey Product Hunt Community! 👋 We first launched Swell on Product Hunt 1 year ago, and since then have been working with many of you on building a better future for ecommerce. There's been some incredible feedback along the way, and above all, it became clear that we needed to dive deeper on subscriptions. So we did. Today we're announcing a huge set of features and improvements to subscriptions, including a new headless commerce theme: Horizon, that will make it easier than ever to launch a beautiful, customizable, and scalable subscription membership site with Swell. What's new in Swell subscriptions: • Announcing Horizon, a new subscription-focused Swell theme built with Next.js and Tailwind. While public release is pending, we have plenty of details to share and gather feedback in development. We're accepting signups for beta users to get first access shortly. More at https://www.swell.is/for/subscri.... • Sell subscriptions for any kind of product: physical, digital, and bundles. • Configure separate billing and fulfillment schedules to enable new business models like payment plans, and more. • Allow customers to pause and resume subscriptions at any time. • A detailed subscription activity feed in the Swell admin dashboard. In addition to the subscription features we're launching on Product Hunt today, there's more exciting news to tell you about. Here's what else we're announcing today: • A free Community plan, so anyone can get started building with Swell at zero cost until you start selling. • A new website at https://www.swell.is • A new developer center at https://developers.swell.is • A new community forum at https://community.swell.is • A new blog at https://www.swell.is/blog where we'll be sharing news on Swell, headless ecommerce, and the amazing people that are making it happen. Thank you so much for checking it out, and let us know what you think!

I wish Swell had existed when I was launching my previous company 11 years ago! It would have made things so much easier. I heard about Swell last year through PH, and after getting to know the platform, I can say it is the most potent and flexible headless e-commerce platform today. Way to go @ericingram @joshvoydik @paper_tokyo @ana_estrela !

So excited to be launching this today! We’ve spent all year making sure we have the most powerful subscriptions features as part of our headless ecommerce platform. I couldn’t be happier and more proud of our team. The product, docs, and website have been beautifully designed, and we hope you like them. Thanks for checking everything out!