I was advising a 'yplan for families' startup and even with their super crappy MVP there was a lot of demand - even a 6 figure M&A offer. Definitively high engagement from core users.
@rodolfor would you mind having a look at Yuggler, the App, that helps parents discover fresh ideas for kids activities in seconds? would love to hear your feeback. thanks, Thomas
Although clearly not a mother myself, this idea resonated with me a lot. I know my mum used to exchange my clothes with other mothers and organise get togethers with kids of a similar age, many of whom I'm still great friends with.
Taking this online seems like a natural progression meaning mothers can connect outside organised play groups or chatting at the park.
Only slight problem I have is this solely caters for mothers, I can see something like this being equally useful for fathers too (though the company make family apps so maybe a dad app is in the pipeline - why not make them one and the same?).
http://www.producthunt.com/posts... is also interesting though more global than local and seems to be more suited to advice.
Sounds like a great niche idea @_jamesmundy. Would be interesting to hear from the founders on how they plan to raise awareness with their specific target audience.
Regarding your problem on whether to have a separate app for dads vs. having it within your existing app, this is an incredibly interesting choice and would love to know what they end up doing. I raised a similar idea on the Path Talk discussion yesterday, on whether the trend towards decoupling an app's features into standalone apps is the right way or building up one and concentrating on just that so as not to lose focus.
How focused does an app need to be, and when companies pursue related diversification is it better to integrate new features or launch as standalone products?
Yuggler
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