This is the 2nd launch from Thoughtlytics. View more
SaaS Growth Strategy Model
A spreadsheet based model to discover growth insights
A growth strategy is as good as the insights it's based on. Past data is the goldmine of profitable growth insights. Here is a spreadsheet-based model to quickly analyze past data and discover hidden growth insights.
Hello Product Hunt,
Today I am launching the SaaS Growth Strategy Model - a spreadsheet-based analytics model that runs eight analyses on past data and helps you discover hidden growth insights.
If you are in the business at least for a couple of months, offer a free tier plan, and have a few paying customers, the model will help you discover growth bottlenecks. Some of these problem areas will be the growth levers for your business.
💡 Then it suggests top growth strategies mapped for each bottleneck.
The model needs four types of data to work:
- Website Traffic Data
- Free Plan Funnel Data
- Retention, Renewals, and Churn Data
- Marketing & Sales Expense Data
You can enter past data for any number of months, from 2 to 12.
The model runs following analyses:
- Funnel analytics
- Growth rates calculation of various metrics
- Conversion rate benchmarking
- Cohort Analysis
- Anomalies Detection
- Sensitivity Analysis
- Downgrades Analysis
- Targets & budgeting
It is built on a spreadsheet, so you can use it right away and unearth your biggest opportunities within a few hours without wasting days learning new fancy software.
WHY I BUILT THIS?
I have always been intrigued by the question, "How to design a SaaS growth strategy that works?"
And while working with various SaaS businesses, I discovered two truths about growth strategies:
✔️ A strategy is as good as the insights it's based on.
✔️ Good and bad, both strategies take almost similar efforts to implement but produce vastly different results.
Thus, discovering compelling growth insights is the most ROI-focused heuristic for growth strategy design.
💡 And past data is the goldmine of growth insights.
So, I created this model to analyze past data and discover growth insights quickly. It has been an internal tool for my work, and recently I thought of launching it as a product.
It was recommended to me in a growth marketing course I enrolled in. I've been a subscriber for over two years; the content is interesting and helpful!
Thoughtlytics
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Thoughtlytics