2019 E-Commerce Guide to Launching Messenger for Growth

Hey Product Hunt, I’m Kelsey, one the founders of Paloma. We’ve been working with Shopify stores for a few years now, so I’m really excited to introduce you to our newest product, Paloma on the Shopify app store. We’re here to help businesses sell more through automated, personal shopping conversations in FB Messenger and Instagram DMs. Most stores know that shop quizzes can be huge for a brand, but they work even better in messaging channels – especially when you can launch them in minutes. We built this with a few key insights: • The best way to sell to customers is to get to know them. Ask them questions, and you’ll be able to sell to their needs – just like an in-store sales associate. Our brands see as much as 30% of their Messenger traffic converting • The best way to build a business is to know your customers. Learning about their goals, needs, and everyday lives, you’ll know more about how to sell to them, and what to make for them. DMs are the modern-day lemonade stand. We’ve powered over $20M in brand revenue through these channels over the past 18 months, and can’t wait to see how much more can be driven for Shopify brands. There’s so much more we’re excited to build to support small businesses in selling directly to customers, and we’re eager for feedback and thoughts on how we can better support brands. If you have any questions, drop them below – our team’s here to answer!

Used Paloma when I was at Nike & was blown away. Really increased metrics across the board. @kelsey_ah & team have created an outstanding product!

Glad to see Paloma in PH! Best of luck with the launch :)