Brand building is a team sport, but the teams are more complex, distributed and remote than ever. It’s hard to keep everyone on the same page when we’re all in a silo of one.
Big brands like Instagram and IBM solve this with beautiful online hubs that communicate their brand story and keep the team aligned, but they also spend a small fortune doing it... so what about the rest of us?
We’ve been working on a fresh approach to online guidelines, making it easy to maintain a living source of truth as your brand evolves, without having to compromise on design control.
We’re calling it Niice Docs, and you can now request early access at https://niice.com/early-access!
These brand hubs look fantastic! Think of what brands pay to design and build websites to show off their brand assets — this will really level the playing field. Early access requested!
@itsdavidhughes I know of one well-known brand that spent well over $100K on an all-singing all-dancing brand site... then had to spend ~$80K/yr on updates because it was all hand-coded. The actual team ended up reverting to using Google Docs because at least they could keep them up to date.
@shylands thanks! Can’t believe we’ve been going for ten years this week...
It’s actually been a really natural evolution for us: we’re constantly talking to customers and learning about the problems they have, and watching how they’re using the tools we’ve already built, so it became really clear what the next step needed to be.
We’ve also learned a lot about how to build realtime collaborative design tools in the last decade, so everything we’re working on builds on those insights.
I have been using the Niice platform for a few years and I love everything! I really like its ergonomics and above all its ease of use. And what about their customer service!!! People are always ready to help you. They are always open to constructive feedback with the aim of improving the platform. Great job team Niice!
Niice is an amazing product that brings your brand guidelines to life. It helps you to easily create a dedicated place for your cross-functional teams to access your brand's creative assets. Since we started using Niice, we no longer have to worry about "Where is XYZ?" as everything is available in one place. The product is both powerful and incredibly easy to use. I highly recommend Niice for anyone looking to create a brand hub that gives self-serve access for cross-function teams to partners working with your brand.
I love Niice, and so does my team! We take advantage of Niice in almost every stage of our creative processes.
Over the years this product has evolved into a resource that every creative team needs, and it only continues to improve. The team is equally as niice as the product, offering amazing support and truly listening to their users' feedback.
Niice
Guessi
Niice
Stora
Niice