Ever wondered how you should market your startup? Answer a few questions that get to the heart of your startups' offer, market and customers. Get sent a visual marketing funnel, with the channels/tactics that are working for startups like yours.

Hey Hunters! My name is Kai - I’m 17 years old, based in sunny Perth, Australia and I’m stoked to be leading products at Ammo Marketing. ------- 📍 THE PROBLEM After working with 230+ startups, we know what works (and what doesn’t) in startup marketing. We also know that every startup needs a slightly different strategy. We’ve seen it time and time again - founders begin to market their startup, and quickly get confused by all the different channels and tactics out there. So how can we help founders who are early on? ------- 🎉 OUR SOLUTION Today, we’re excited to launch My Funnel, a free tool that generates a marketing funnel specifically for your startup. My Funnel is a shortcut for founders; saving them time and money executing a generic strategy that (probably) won’t work, instead giving them a bunch of ideas to experiment with that are actually relevant to their startup. So how does it work? 💥 1. Answer a few questions that get to the heart of your startups' offer, market and customers. 💥 2. The scoring algorithm then identifies what has worked for startups like yours from a list of 50+ channels and tactics 💥 3. You then get sent a PDF that outlines those recommendations at each stage of the Pirate Metrics funnel: 🤔 Acquisition 📩 Activation 🔒 Retention 🗣 Referral 📈 Revenue My Funnel gives you the marketing clarity that generic marketing advice can’t give you (for free). We’re looking forward to seeing the funnels you generate! P.s. You might be wondering why this is free - "Is there a catch?" No. We're on a mission as a team to help 3,500+ startup founders by 2025, and this is part of how we get there.

@kai_lovel Hey Kai, congrats on the launch! I wish I was that talented at 17! :D checked out your product, it looks interesting and I got my pdf report from My funnel. Maybe the answers to the questions will offer more options when you have analyzed even more startups, but I'd add 'Content marketing' to the answers to question 7 (Have you tried any marketing so far?) now - was surprised it wasn't listed. To be honest, this report was not very useful for our product (well, it's hard to make a one-size-fits-all report based on a handful of questions, I suppose - or maybe the reason is the specific nature of our product), but I still think it can give some good ideas to startups, or at the very least - some structure. Keep working on this project and best of luck! :)

@margarita_s88 Hey Margarita, thanks for your contribution to the discussion! And for the kind words. You're absolutely right, with more data we can make better suggestions. It's a fine line between asking too little and not giving something specific/relevant, and asking so much that people lose interest half way through. I really appreciate your feedback - definitely a v1.

Hi everyone, thanks for your support! After working professionally with over 230 startup founders and advised hundreds more, we've learned a whole lot about what works (and what doesn't) when it comes to growth marketing for early stage businesses. Something we've noticed is how overwhelming it can be for founders to cut through the infinite sources of advice around which marketing tactics to use. So, here at Ammo Marketing, @kai_lovel has been grinding away on building this free tool where we've baked in our years of experience based on what we've seen consistently work. It's designed to give founders a simple, clear Pirate Metrics funnel with the channels and tactics we think best suit your product, customers and market. This is genuinely about helping startup founders with one of the trickiest parts of growth, so we're keen to hear your feedback. Cheers, Cam

An amazing product. It essentially told me what I needed almost immediately, and it matched my to do list almost perfectly...

@antibeauty So awesome to hear Benjamyn. Was there anything that surprised you in the funnel?

@kai_lovel Not really anything that surprised me to be honest. I have a marketing background so I know what my company needs to do, I just don't have the resources right now haha Only thing that I was surprised about is that it didn't specifically suggest the use of influencers for my brand which is a beauty brand. That's probably the single most effective customer acquisition method for my specific business type.

Ah interesting. Yep, I’d agree that influencers should have been in there. Maybe we could include an “Industry” field to narrow down even further? Thanks for the feedback!

My Funnel

Generate a marketing funnel specifically for your startup.

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