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Kumulos is the only White-Label multi tenant Mobile Application Performance Management platform that allows me to manage all my customers and all their apps in one place. Makes it really easy to add additional services to manage the commercial and technical performance of the apps. The Crash reporting lets me easily spot issues and prioritise these based on the highest impact.
The ASO tool helps me get the App in front of my target users and I can easily identify the most efficient keywords and track those against my competitors.
I use the Push Notifications Service to help my clients drive up sales and retention rates in the apps I manage. We have seen a massive change in CLTV after using the Push Notifications Service to increase engagement. Users no longer abandon the app and we are able to notify users of offers based on their interests and activities in the App.
The Analytics and Reporting is the easiest I have used to date. Literally just two lines of code and Kumulos populates an Analytics Dashboard with all the core metrics we need to manage the full lifecycle of the Apps.