Hey all founder here,
Advertising on the Internet is a complex, fragmented nightmare. Different paid media channels require different strategies, tools, expectations, and most of all: time.
Our goal at Kuhcoon is to completely automate the creation, management, monitoring, and optimization of every paid media campaign on the Internet. For now we do this with Facebook Ads, but soon our advertisers will be able to automate their entire paid media strategy across every paid channel on the web.
We want to help advertisers of every size spend a few minutes a week telling us how much they want to spend, what their goals and creatives are, and who they plan to target. Our Intelligence System will then automatically segment out their audience during creation, A/B test multiple creatives and messages, pause poor performing ads, create and rotate new ad variants between target segments, and drive the budget into top performing campaigns.
The beauty of this automation is that it requires no extra work from the advertiser. There are no complex rule-based systems. There are no unnecessary bell and whistle features. There is no need to anxiously check campaigns every few hours.
Give us these three simple data points: budget, creative/conversion goal, and target demographic. Kuhcoon will then automatically drive your budget into the top performing ads with the lowest cost per conversion and the highest volume.
Happy to answer any questions!
@torbahax Love the clean design and interface! Had a bump in the road getting started, but I'm sure you guys will sort that out (already submitted a request). Do you guys offer concierge services if someone wanted to pay you to handle all the campaign setup, adjustments, etc?
@myshlaev thanks for using AdEspresso, glad you liked it :)
Sorry to hear the pricing was an issue. Overall we have one of the best pricing available on the market, our subscription plans are tuned to cost between 1% and 2% of the spending.
Most of the other tools charge 5% or higher and only become comparable to us for spendings of hundreds of thousands of dollars :)
@myshlaev Hey Vitaly, one of the benefits of not having a flat monthly rate is that our service works great for any sized budget. Kuhcoon's automated campaigns outperform other products on the market (we've tested just about every tool with hundreds of our advertisers and millions of dollars in spend.) We also save you 20+ hours a week by fully automating the creation, management, monitoring, and optimization of campaigns. On average our advertisers see a savings of 40%, but some see a savings of up to 80%. We believe that 5% is a fair price for the amount of time and money you will save with our campaigns. Happy to answer any questions you might have, feel free to shoot me an email personally: Andrew@Kuhcoon.com
Is the goal here to save time like Qwaya? Or is the goal here to replace agencies who "optimize" your ads.
In other words, can I expect Kuhcoon to outperform our own ad optimizations or just save our internal guys time. Unsure of the value proposition because the way pricing works... it seems to imply that Kuhcoon should outperform us.
@martinshen The goal is to automate the technical components of creating, managing, and optimizing campaigns using performance data to do so. We want to empower advertisers of every size and skill level to create highly sophisticated and fully automated paid media campaigns. By properly segmenting campaigns and A/B testing different variants you can expect to save 40-80% vs running one campaign with one target and one creative. By automating every aspect of campaign creation, management, and optimization we will also save your team 20+ hours a week easily. The great thing about software is that it never sleeps, so while your team is catching some Zzz's Kuhcoon will be pausing poor performing ads, creating and rotating new variants, etc. :)
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