According to Google Arts & Culture, Lagos, Johannesburg, Dakar, and Nairobi: These four cities, and several more on the continent have proven themselves to be unparalleled incubators for fashion and design. They are nexuses for the creative visual arts and most pertinent of all for sustainable growth, and financial and commercial hubs. Indeed in a recent Forbes Magazine study of the most influential cities in the world Johannesburg, Cape Town, and Lagos found themselves on the list. This too is reflected in their dominance of the fashion industry in Africa.
However, also of critical importance is how Africa is perceived and its goods and services are received in the global fashion context. Hence, it's imperative that Afro-fashion like Afro-beats gets the respect and awareness it deserves.
If you have been following creatives across Africa, you'll realize they lack the representation and needed branding to scale globally. This is why I am proud to have Norah Onyejeni as a co-founder, as we have now launched Justwomanly.
Justwomanly is a B2B2C eCommerce luxury fashion platform that is focused on spotlighting Afro-fashion by creatives globally. From concept and design to sale, Justwomanly will support thousands of fashion creatives across Africa to scale.
In this light, we are officially open for business, and we're adding more awesome products made by amazing, and under-represented creatives. If you're a fashion creative, we are looking to work with you to tell your story and spotlight your products to the largest audience.
As we continue to provide a safe path to support women in their creative process, the end goal is to ensure we have DEI globally especially when it comes to Afro-fashion.
After over 9 months of working behind the scenes to roll this out, I am proud and excited. We've ensured that if you're in Lagos, the maximum delivery is NGN 2,000!!!!
In the meantime, if you're an investor, we are currently raising a pre-seed, reach out via DM or send us an email, and we'll be excited to follow up.
That being said, welcome onboard to the Spotlighting of Afro-Fashion!
Visit https://justwomanly.com to get started.
Cheers!
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