Find new customers on Reddit, and send them personalized Reddit messages at scale. Howitzer is the world’s first marketing automation tool that helps you utilize Reddit for direct outreach, and get response rates unlike any other marketing channel.

We've been using Howitzer to promote our agency clients, generate revenue with our affiliate offers, and grow our community gatherings. The ability to create a list from a query and send personalized messages is nothing short of a superpower. We are head over heels in love with Howitzer and can't wait for them to grow their featureset even more.

It's very user friendly and result driven! Loving it!

Thank you Monika, we're glad you like it!

Fast and helpful support, easy to use. Useful features and a lot of settings giving the user control over where things are advertised and to who.

It's very user friendly and result driven! Loving it!

Thank you Monika, we're glad you like it!

Fast and helpful support, easy to use. Useful features and a lot of settings giving the user control over where things are advertised and to who.

👋 Hey everyone, I’m Nikola, co-founder and CEO of Howitzer 👣 How we got here We built Howitzer trying to solve our own problem - marketing our previous startup on Reddit. In the summer of 2020, we were a team of three college students, trying to advertise our (now) previous startup. Being long-time Redditors, the community was our first choice as an acquisition channel. Our ideal customers were a group of 1.3 million people active across multiple subreddits, discussing about their problems and needs on a daily basis. Our application solved their problems and addressed their needs. We just needed them to see us. We thought running Reddit Ads would be our jackpot. When we tried running our first Reddit Ad, we failed. We were spending money but had ZERO conversions. Organically promoting our application wasn’t successful either, as everything we posted or commented on was classified as ‘self-promotion’ and was being deleted. All of our accounts got banned from those subreddits. Our ideal customers were in front of us - 1.3 million people talking about the problems and needs that our application addressed, but we weren’t able to reach them. That’s when we decided to think outside of the box. We wrote a simple script that scraped all of the Redditors that mentioned keywords related to our application and sent them Reddit messages initiating a conversation. When they replied, we continued the conversation and started converting them into customers. In less than 14 days, we had 2000+ downloads. It was nuts. We decided to ditch the application and turn our simple script into a full product. We code-named it ‘Howitzer’, as a playful reference to the Netflix show - ‘Suits’.
🌍 Where we are now We have become a team of eleven people, working on the vision we established a year ago. Our team is fully dedicated to enabling entrepreneurs, startups, and marketers to successfully utilize Reddit as a marketing channel.
🚀 Howitzer’ features ✅ Target potential leads on Reddit, based on mentioned keywords, subreddits, time, sentiment ✅ Send personalized Reddit messages with an avg. response rate of 41%, entirely on autopilot ✅ CRM for Reddit. We provide you a centralized way to handle all of your conversations, add tags, filter by campaign name, keyword mentioned, interested/not interested lead, and much more ✅ Auto-tagging feature. Howitzer’s AI checks if the Redditor’s interested based on his reply, and auto-tags them, so you can later filter out those who aren’t prospects ✅ Subreddit suggestions. Don’t worry if you are not familiar with Reddit and don’t know many subreddits. Howitzer suggests potential subreddits based on their similarity to your initial topic ✅ High-karma Reddit accounts included. You won’t need Reddit accounts, proxies, VPNs or installing additional software. We handle everything for you, through our dedicated high-karma Reddit accounts ✳️ Feel free to check our roadmap: roadmap.howitzer.co
🎳 Hang out with our team and learn from Reddit Experts during the launch day We'll be hanging out in topia.io/reddit throughout the day. Feel free to join us, ask us any questions, and hang out with the Howitzer team. There will be some Reddit marketing experts as well: • Brian Swichkow (Forbes-featured, Reddit Marketing Expert) • Rohan Chaubey (r/GrowthHacking moderator, 2x Bestselling author 'Growth Hacking Book 1 & 2) • Davis Lejnieks (r/RedditMarketing moderator, Growth Hacker @ Howitzer) 🎁 PH DEAL (40% OFF for the first month) Use 'PRODUCTHUNT40' as a discount code in the next 48 hours, and you’ll get a 40% discount for any Howitzer’s plan (except the ‘Enterprise’ plan) for the first month. Keep in mind that this discount is available until April 1st. Please leave feedback and thanks for checking us out! 🙌

@nikola_v Congrats guys! Good luck!

@kristof_szabo Thanks a lot Kristof!

@nikola_v Congrats!! :) Looks great! 🙌

@nikola_v congrats on a great product and the community you’ve built. We love having Howitzer as a part of our product and would recommend it to any marketer for Reddit outreach. 🚀

@kensavage Thanks a lot Ken, glad that you love our tool! 🚀

This looks borderline spammy. You're contacting users with unsolicited messages, that's not very acceptable.

@antiquesdecor Yes, any tool can be used for spam. We’re all Redditors ourselves and remain deeply committed to the health of the community. Howitzer has anti-spamming mechanisms built into the platform with more on our roadmap. Our community of educators teaches how to start meaningful conversations and most users report that those they connect with are grateful for their outreach. There will always be exceptions, but we will remain vigilant as we grow. Also, you’re welcome to join us in https://topia.io/reddit and chat more in person.

@antiquesdecor not borderline, it is spam. Unsolicited PMs is spamming and it's one of the default reporting options for reporting user spam.

@antiquesdecor Surprised (though not actually) that I had to go this far down to find this. Absolutely unacceptable - same level as SMS Spam.

@antiquesdecor @uxiomatic and they admit to using fake Reddit accounts to do so. This is embarrassing for ProductHunt

@antiquesdecor You can spam on almost any platform using any marketing tool. With Howitzer, you're not supposed to do cold blind outreach. You're supposed to target people who talk about problems you have a solution for. Yes, its outbound marketing, but not as cold as you'd think. I've used Howitzer in the past and speaking from experience.

In 2014, I went viral on Reddit for pranking my roommate with targeted Facebook ads. I got 450K pageviews in 72 hours and 38K backlinks in 30 days. Since then, I've been known as a "Reddit marketing expert" and pursued by countless startups to help them hack their growth. Everyone wants to do Reddit marketing, but very few understand the platform or the community. To truly make an impact, it takes empathy at scale. Howitzer for Reddit enables what our clients have wanted for so many years, and it does it beautifully. It's a lightweight way to do hyper-targeted and super personalized bulk messaging at a massive scale. We've been able to dramatically grow the reach of our client's offerings and our own. We've been able to grow our community with invitations to virtual events and meet some fantastic people in the process. Whether you're a long-time lurker or you're just creating an account, the Howitzer community (which includes us) can help you craft messages that make meaningful (and profitable) relationships. We can't recommend Howitzer enough, and we're grateful they've brought us on as their CMO. Join us in https://topia.io/reddit anytime today to talk about Reddit marketing. Congrats on the launch, @nikola_v and the Howitzer team. We can't wait to see what comes next! P.S. @alexisohanian would be proud

@alexisohanian @brianswichkow Thanks a lot for the nice words Brian! It's a pleasure working with you and having you as our CMO! Looking forward to much bigger successes! 🚀

Howitzer for Reddit

World's first reddit marketing automation tool

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