How to launch like Harry's

WOW, this is the 4th time we’ve been hunted within 5 months. Our Milestone Referral Template, inspired by Harry's, a New York-based grooming brand that manufactures and sells shaving equipment via mail order, gathered a ton of love and valuable feedback for our next steps. Arigato for that 💯 Harry's referral prelaunch campaign was monumental. They managed to gather 100,000 emails in a single week 😱 Inspired by amazing teams such as CREW, we decided to build our own side-project. We created a simple and interactive tool to help you understand and design a ready-to-launch campaign. "HOW TO BUILD A HARRY'S PRE-LAUNCH REFERRAL PROGRAM IN 4 SIMPLE STEPS" is now live 🎉 With this tool you can set the basic parameters of your campaign, in 4 steps: 1. How people join your referral program 2. How participants invite their friends 3. What type of rewards you’re willing to give (swag, discounts, etc.) 4. How many rewarding milestones you want to set You can use the same concept both for pre-launch campaigns and referral programs. Feel free to shoot me with any questions! 🙈

We used this for www.joeywears.com Kickstarter - it helped us become the most backed campaign for basic wear in the UK ever!

Yeah 💪 Viral Loops 🚀 I am using it on https://doefler.com/ It is super easy to set up, has a ton of features and the team is Awesome 😍