Greenifs AI cutting-edge tool detects greenwashing errors on social media, ensures compliance with green marketing guidelines, and helps you safeguard your brand's reputation and financial stability.
👋 Hello PH community!
I’m Vytas - the co-founder of https://www.greenifs.ai.
Let me tell you a little about it!✍️
Greenwashing is one of the great pitfalls in the fight against climate change. Companies around the world lie, or omit information about their environmental programs to appear more sustainable than they really are.
And this can get them some pretty big fines - Companies could face fines of up to 10% of their global turnover and individuals could be hit with penalties of up to $358,000 for making misleading green claims, known as greenwashing 💰
We're here to help you comply fully with green marketing guidelines - the most comprehensive greenwashing prevention guide in the world. 🌎
Greenifs AI propels your green marketing efforts by
- Checking your marketing materials for compliance with green marketing standards
- Spotting potential greenwashing errors that can undermine your brand's trustworthiness
- Delivering targeted corrections to improve your marketing communications
How it works?
1. Give Greenifs AI a bit of context --> Select social media platform and region, enabling the tool to adjust and comply with region-specific regulations in the EU, US, and UK.
2. Submit your marketing content --> Upload your social media caption to the Greenifs AI Checker tool.
Get actionable feedback
3. Receive targeted corrections and recommendations to optimize your content and ensure compliance.
Check out https://www.greenfis.ai/ Test it, comment your thoughts and if you enjoy using it, give us a thumbs up.👍
I'll be here all day with my team to answer any questions you have! Thank you so, so much for hunting us @kevin (and for your patience as we got geared up for launch!)!🙏
Try out greenifs.ai for yourself and enjoy your day! 🥂
@kevin@vytautas_
Congratulations on the launch of Greenifs.ai! It's great to see a platform dedicated to tackling greenwashing and helping companies comply with green marketing guidelines. In the fight against climate change, transparency and authenticity are crucial, and your tool aims to prevent misleading green claims and promote trustworthiness.
The potential fines and penalties associated with greenwashing highlight the importance of accurate and compliant marketing materials. With Greenifs AI, companies can now ensure their marketing efforts align with green marketing standards and avoid unintentional errors that could undermine their brand's trustworthiness.
I appreciate the region-specific compliance feature, which allows users to select their social media platform and region, ensuring adherence to regulations in the EU, US, and UK. This tailored approach ensures that companies are aware of and comply with the specific guidelines relevant to their target audience.
The ability to submit marketing content to the Greenifs AI Checker tool and receive targeted corrections and recommendations is a valuable resource. It empowers users to optimize their content and improve its compliance, ultimately enhancing their green marketing communications.
I'm excited to visit greenifs.ai, test the platform myself, and provide feedback. It's fantastic to see the Greenifs team actively engaging with the Product Hunt community, offering support, and answering questions. Your dedication to customer satisfaction and continuous improvement is commendable.
Thank you, Vytas, for sharing Greenifs.ai with us and for your team's hard work in bringing this important tool to life. I wish you all the best with the launch, and I'm confident that Greenifs.ai will make a positive impact in the fight against greenwashing. Cheers to your success! 🥂
@kevin@vytautas_ Congratulations on the launch of Greenifs AI on Product Hunt! Your comprehensive greenwashing prevention guide is a game-changer in promoting transparency and compliance in green marketing efforts, you're helping brands regain trust and make a positive impact in the fight against climate change.🌲🌳🌵
👋 Hi there Vytas and the Greenifs team,
First of all, congratulations on launching your amazing product on Product Hunt! 👏🎉 It's so refreshing to see a tool that actively combats greenwashing and encourages companies to adopt sustainable practices.
🌱📈 I am really interested in learning more about the specific use cases of your product. Do you have any success stories or case studies that you can share with us? It would be great to hear about how Greenifs AI has helped other companies improve their green marketing efforts and avoid greenwashing. 🤔📊
Also, I'm curious about the specific green marketing standards that your tool checks for. Can you provide some more detail on these guidelines and how they vary by region? 📍🌍
Overall, I am truly impressed with what you have created and I can't wait to see the positive impact that Greenifs AI will have on the marketing industry. Keep up the great work! 🙌👍
@gabriel_nori Thanks for the interesting comment....
1. Regarding use cases we will propose it separately and the best way is to check on your marketing material
2. Regarding Regulations
At the moment we offer --> EU|US|UK|OTHER regulations
EU
regulations (EU Directive on Unfair Commercial Practices (2005/29/EC), EU Regulation on Consumer Product information (2017/2394), EU Ecolabel regulation (66/2010/EC), European Advertising Standards Alliance (EASA) )
US
USA Federal trade commission green guidelines
UK
regulations of United Kingdom of Advertising Standards Agency standards and Competition and Markets Authority (CMA) Green Claims Code
OTHER
World Federation of Advertisement Global guidance on environmental claims and ICC guidance on environmental claims in marketing and advertising
Congratulations on your launch! It's truly beneficial to have a platform that helps stay compliant with green marketing regulations across different countries.
I'm curious, do you also cater to specific industry regulations? For instance, in the U.S. real estate industry, adhering to the Fair Housing Policy is crucial for content. Does your platform guide compliance in such specific cases?
Thanks for the feedback. At the moment we are not in the specific niche. We are moving forward with legislations based on country. After that we will move forward to specific industry.
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